Blue Kite SEO
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Blue Kite Academy

SEO, made simple.

Learn how businesses get found on Google and through AI.
Clear explanations, useful examples, one lesson at a time.

FreeBeginner friendlyNo account needed
Start here · Lesson 1

What Is SEO?

Start with the basics. No previous knowledge needed.

About 10–12 minutes, including practice
Start Lesson 1

Your course

20 lessons · 5 modules

Follow the lessons in order, one step at a time.

01How search works4 lessons
  1. 1What Is SEO?Read lesson
  2. 2Where Do Customers Find Businesses on Google and AI?Read lesson
  3. 3How Does Google Find and Rank Websites?Read lesson
  4. 4How Do AI Mentions, Citations and Recommendations Work?Read lesson
02Customers and website content5 lessons
  1. 5What Are Keywords and Search Intent?Read lesson
  2. 6What Is Local SEO and Google Business Profile?Read lesson
  3. 7What Pages Does Your Website Need?Read lesson
  4. 8What Makes a Good Service Page?Read lesson
  5. 9How Do Helpful Articles Support Your Website?Read lesson
03On-page SEO essentials7 lessons
  1. 10What Is On-Page SEO?Read lesson
  2. 11What Are SEO Titles and Meta Descriptions?Read lesson
  3. 12What Are URLs and Slugs?Read lesson
  4. 13What Are H1, H2 and H3 Headings?Read lesson
  5. 14What Are Internal and External Links?Read lesson
  6. 15How Do You Optimize Images for SEO?Read lesson
  7. 16How Do You Optimize a Complete Webpage?Read lesson
04Beyond the webpage3 lessons
  1. 17What Is Technical SEO?Read lesson
  2. 18What Are Backlinks, Reviews and Online Reputation?Read lesson
  3. 19How Do You Measure SEO and AI Visibility?Read lesson
05Putting it all together1 lesson
  1. 20What Should You Work on First?Read lesson

SEO & AI Visibility Glossary

Your Academy reference for SEO and AI visibility terms. Find simple definitions and helpful examples whenever you need a reminder.

Explore the glossary

Looking for a specific answer? Explore the Learning Hub.

Blue Kite Academy | Learn SEO and AI Visibility